"the strategic agility expert"

"the strategic agility expert"

Baba Prasad

Baba Prasad (“Prasad”) is a leading thinker in strategy and innovation, and is often called “the strategic agility expert.” Prasad helps senior executives in a range of companies—from Fortune 100s to startups—transform their companies, teams, and themselves into dynamic, resilient and visionary powerhouses.

For nearly twenty years, Prasad has been working on understanding what makes leaders and businesses succeed in the face of uncertainty and market turbulence. Through his research at some of the world’s best B-schools, where he studied and taught—Wharton, Purdue & University of Minnesota—Prasad has developed a paradigm-shifting framework for strategy, innovation, and leadership that enables clients in today’s turbulent business worlds to go beyond reactive short-term responses to thinking and acting quickly but also wisely.  

Prasad’s book Nimble has seen two editions (Random Business, India, 2015; and TarcherPerigee/PenguinRandom House, 2018). It has been called the new paradigm that bridges business strategy and personal leadership in an era of turbulence. It has received wide praise from business thinkers like Wharton’s Adam Grant, Dan Pink, Tom Rath, and Vijay Govindarajan as well as from CEOs like Brad Smith (Intuit), Frans van Houten (Royal Philips, the Netherlands), Frank D’Souza (Cognizant), and John Replogle (Seventh Generation).

More about Prasad


The Nimble Blog

Agility on the shop floor

Operational agility, the most visible of the five agilities, is apparent on the shop floor.

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